A-Frame Sign Stands: A Successful Business Practice

Many brick and mortar stores and other organizations with physical locations are relying more and more on A-Frame Sign Stands for their signage, because these signs can not only make your business more visible, but also draw attention to aspects of your business that your main sign can not do. To make your A-Frame Sign Stand work for you, you must employ these key aspects:

Eye-Catching Appeal

First, to get any kind of attention, your sign must be eye-catching in design and color, as well as complimentary to your overall marketing theme: It must stand out from the background of the street or sidewalk, and other signage. Having your sign out on a busy sidewalk can help, those walking by distracted by conversation, notice your business, when otherwise they won’t have seen your business because it wasn’t right in front of them like the A-frame Sign.

Public Location

Your sign needs to be out in a public location such as a sidewalk, or side of a busy road. As said before, your sign must stand out from where it is located. Why spend money on a sign that no one is going to see? Sometimes it’s beneficial to have the sign right in front of you business, and in other cases, depending on where your business is located, having your sign at a busy intersection near your business might be more beneficial. Avoid areas that are already over-populated with signs; areas with other stimulation are easily ignored by the eye of the customer if they are not readily looking for your sign.

Clear Direction

To endear your business to customers, you must have clear direction on your sign, i.e. if you are trying to direct you clients to happy hour, have the appropriate hours on your sign or be vigilant to take your sign down at the appropriate times. Keeping your signs clear and updated will not only bring happier clients into your establishment, but will give your business a positive reputation.

Honest Advertising

Your signs for your A-frame Sign Stands must have honest advertising. Directing customers into your business on false pretenses will hurt your business’s credibility and ultimately it’s profit. For example, don't advertise for a sale, if you don’t have one. The current customer is cautious of promises made by retailers; if your business shows itself to be reputable, you will gain immediate customers, and a long-standing following.

Display Fair’s A-Frame Sign Stands

Want to add considerable traffic to your business? Try one of DisplayFair’s A-frame Sign Stands! We sell a variety of quality design and style options at competitive prices for your business’s needs. We would be excited to partner with you for your business’s success. Questions? Contact us and we’d be happy to help you!

Shop Display Fair’s A-Frame Sign Stands today! Want to learn more about making chalk signs work for your business, about how Windmaster Signs can save your signage this holiday season, and more marketing tips? Check out that and more on our blog!